Bundle Solutions for Wine Shops
Let customers build mixed wine cases and join flexible wine clubs
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Wine Buyers Want Mixed Cases
Customers want to try different wines without buying full cases of single varietals.
- Pre-made cases don't match customer preferences
- Case discounts only apply to full cases of one wine
- Wine club members want variety, not same wine monthly
- Can't offer case pricing on mixed selections
Mixed Case Builder
Build custom wine cases with any combination and automatic case discounts.
- Mix any wines in 6 or 12 bottle cases
- Filter by: varietal, region, rating, price point
- Case discounts: 6 bottles (10%), 12 bottles (15%)
- Wine club with monthly customization
- Sommelier recommended pairings
- Gift cases with custom messaging
- Reorder favorite case combinations
Real-World Examples
Dinner Party Case
12-bottle mixed case: 4 reds for dinner, 4 whites for appetizers, 4 sparkling for toasts - sommelier-approved pairings, 15% off
Wine Club Customization
Monthly 6-bottle club - members choose varietals each month based on preferences, club discount + case discount stack
Frequently Asked Questions
Can I offer case discounts on mixed selections?
Yes! Customers build 6 or 12 bottle cases from any wines in your catalog. Case discount applies automatically to encourage full case purchases rather than individual bottles.
How does this work with wine club memberships?
Wine club members get base discount, build their case each period, and receive case discount on top. This flexibility dramatically reduces wine club churn versus fixed selections.
Can I create sommelier-curated vs customer-built cases?
Absolutely! Offer quick-pick curated cases for convenience, plus full custom builder for wine enthusiasts who want complete control. Both get case discount pricing.
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